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HopstaGo, a Go-to-Market Accelerator

Aangemaakt: 08 mei 2018

Rotterdam economisch vooruit

HopstaGo is a Go-To-Market Accelerator program for New Innovative and Impactful products from Rotterdam. The Accelerator program is funded through "pay it forward" financial model, supporting new Innovative Products to make a Global Impact.

HopstaGo offers curated New Innovative and Impactful products from Rotterdam a Go-To-Market Accelerator program that’s funded through a "pay it forward" financial model.

Phase 1 of HopstaGo will curate products that are suited for reward-based crowdfunding, like Kickstarter and Indiegogo.

The HopsaGo Accelerator Phase 1, has five stages:
1) Global market readiness
2) Pre-campaign
3) Campaign
4) Post-campaign
5) Campaign fulfillment

The “pay it forward” financial model covers stages 1-3 after which companies are invoiced and contribute a percentage as a thank you, enabling the next product to enter the Accelerator.

This way Rotterdam companies need no financial outlay to launch their innovation and through HopstaGo they are able to give their innovation the best possible chance to succeed on a Global market.

We have 4 curated New Innovative Products, from Rotterdam businesses, with more eager to join.

Budget for HopstaGo and accelerating 4 Innovations: € 190,000

Waarom goed voor Rotterdam?

New Innovative/Impactful developed products (first from companies based in Rotterdam) will be “global market ready”, launch the best possible campaign, leading to a successful future, driving economic growth.

Innovations from Rotterdam will make Global impact.

The City of Rotterdam will be attracting also other (inter)national companies to come to Rotterdam as it will be the "gateway" to take their Innovative/Impactful products to market, allowing our regional economy to grow even more.

Waarom vernieuwend?

Our plan is innovative and new in multiple ways:
- It will be the very first Go-To-Market Accelerator of its kind
- It is therefore also new to Rotterdam
- The “pay it forward” financial model has not been applied in this way
- Every product within the Accelerator program is also new and innovative in its own right
- It’s focussed and specialized on the first phase of the “diffusion of innovation life cycle” with the aim to bridge the chasm or so called “valley of death”

De gemeente Rotterdam is niet verantwoordelijk voor de inhoud van het plan.


Doe mee

Organisatie: Oak & Mie B.V.

Contactpersoon: Annemie Fourie

Wij zoeken

Introduction to education institutes, maker spaces, RDM and any other initiatives and instruments that support people and businesses with innovative ideas, allowing ideas to be turned into Impactful Innovative products.

To collaborate with any of your partners that might be interested in supporting the commercialisation of Innovative and Impactful products to a Global market.

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